Ludovic was previously the Managing Director of the New York office for YPB&R (now Y Partnership), the leading marketing, advertising, and public relations agency specialized in the travel and leisure-industry. During his time at YPB&R, Ludovic guided the development and execution of the marketing strategy of prestigious accounts such as The Leading Hotels of the World. He also helped launch YPB&R’s branded content department through innovative multi-media platforms that blended advertising with entertainment and resulted in the marketing messages reaching the targeted audiences effectively and unconventionally.

Prior to his position at YPB&R, where he worked from 2001 to 2004, he held various leadership positions in luxury hotels, and destination resorts & spas in the United States, Europe, and the Asia/South Pacific region. Ludovic holds an MBA-accredited Masters of Management in Hospitality from Cornell University where he specialized in strategic marketing, spa development, and sustainable development.